|National Recording artist Belinda Carlisle was and occasionally still is the lead vocalist for the pop rock band the Go-Go’s. Carlisle is best known for her songs “Heaven is a Place on Earth,” “I Get Weak,” “Mad About You” and “Circle in the Sand.”
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The Buffalo Bills, ECMC, KISS 98.5, American Cancer Society, Canadian Cancer Society, Hard Rock Cafe Niagara Falls, USA and Old Falls Street, USA come together to raise money and awareness for the fight against breast cancer.
Buffalo Bills “Billieve” Breast Cancer Awareness Event
Friday, October 19th
O’Laughlin Drive, Downtown Niagara Falls, NY
Festivities begin at 5PM – Carlisle to perform at 8:30PM
The event will serve host to a number of memorable highlights, including outdoor concert performances by local bands and national recording artist Belinda Carlisle, a ceremonial pink lighting of Niagara Falls, and the Hard Rock's International PINKTOBER living ribbon across the Rainbow Bridge.
Join Buffalo Bills players and their families along with Nicholas Picholas of KISS 98.5, Master of Ceremonies for this free and open concert.
- Those interested in participating in the living ribbon can click on the link below and for $30, receive a commemorative pink T-shirt, pink pashmina and a spot on the Rainbow Bridge to help form the living ribbon. All of the proceeds from the living ribbon will go to the American Cancer Society and the Canadian Cancer Society. Registration will be handled on Old Falls Street, USA.
- All participants in the ribbon ceremony will be required to produce a passport or enhanced driver’s license.
- Breast Cancer Awareness merchandise will be available and a portion of the proceeds will be donated to the American Cancer Society and the Western New York Affiliate of Susan G. Komen for the Cure.
- In honor of the event, locations in Niagara Falls and Buffalo will be turning “pink” that night to help support the cause. This will include Old Falls Street, USA, Hard Rock Cafe, Niagara Falls, USA, the Electric Tower, the Peace Bridge, the Buffalo Niagara Convention Center, Giacomo Hotel and the Seneca Niagara Casino & Hotel. In addition, the ECMC Lifeline Foundation Mammography Bus, which features two digital mammography machines, will be parked on Old Falls Street, USA for people to visit and receive information on early diagnosis and treatment.
Online registration closed at noon on Friday, October 19th. If you wish to register after that time please just join us on site at Registration/Check In.