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Military Appreciation presented by BENRUS: Week 3

Posted Sep 26, 2017

At each home game during the 2017 season, the Buffalo Bills will honor a military member during the game’s third quarter break, presented by BENRUS. The military member honored at the Week 3 game against the Denver Broncos was Staff Sergeant Jasper Rivera.

The Buffalo Bills will honor a military member each home game during the third quarter break, presented by BENRUS, a legendary brand with rich military history. During the Week 3 game against the Denver Broncos, Staff Sergeant Jasper Rivera was recognized.

Staff Sergeant Jasper Rivera served with the 88th Infantry Division Blue Devils in the United States Army during World War II. Throughout his years of service, Staff Sergeant Rivera was stationed in North Africa, Italy and in the European Theatre, earning many awards including a Bronze Star, a Combat Infantry Badge and a Presidential Unit Citation.

It’s hard to put into words how incredible the experience at New Era Field was for Staff Sergeant Rivera. As someone who has lived in both Colorado and New York, it was meaningful to be honored at a game showcasing the Bills and Broncos. Staff Sergeant Rivera could not contain his excitement in the months leading up to the game. He was left speechless by the applause, cheering and standing ovation he received from the crowd.

“It was phenomenal," stated his grandson regarding his grandfather's experience.  "It was an unbelievable chance of a lifetime. It was unreal to be there [on the field] with the players. You guys have a first-class organization and it definitely shows.”

These days, Staff Sergeant Rivera spends his time writing an autobiography, reflecting on his 96 years of life.

“He is just so proud of his family and proud to be a part of the community,” stated his grandson. “He has done tremendous work here in Buffalo. He was an engineer and represented the unions. He is proud of the work he did and the service.”

Congratulations, Staff Sergeant Jasper Rivera!

BENRUS is a signature watch brand that was worn by World War II Aviators. For more information visit: