Game Day Experience Information: Week 1


Abbott Road Closing: 8:00 a.m.

Gates Open:11:30 a.m.

Player Warm-Ups:11:55 a.m.

Stampede Performance: 12:45 p.m.

Leader of the Charge:Steve Christie

National Anthem Singer:Rivers and Rust

Kickoff:1:00 p.m.

Halftime Ceremony:25th anniversary celebration of "The Comeback Game"

50/50 Raffle: Stop by the Buffalo Bills Foundation 50/50 raffle! Tickets are available for sale until the end of the third quarter. The charitable 50/50 proceeds from the Sept. 10 game will be designated for *Hurricane Harvey Relief Efforts. *For more information, click here.

Uber:Fans can now utilize Uber as another means of transportation to and from Bills home games! The official Uber Zone will be located at the southeast corner of the Abbott Road and Big Tree Road (Rte 20A) intersections.

This season, the Buffalo Bills will offer fans of all ages a new and enhanced way to experience game days at New Era Field with the Billevard and Fan Zone! Stop by the Billevard, located on Abbott Road, outside of The Bills Store Parking Lot near Tim Hortons Gate 5 and Pepsi Gate 3, to see what our partners below have to offer! Each will be available for fans from 9:00 a.m. until 1:00 p.m.

BlueRock Energy: BlueRock Energy will be doing a prize wheel and distributing koozies, sunglasses, hand sanitizer, mints, sun survivor kits and sunscreen kits.

Dinosaur Bar-B-Que: Dinosaur Bar-B-Que will be selling a variety of breakfast dishes that are fresh from their on-site smoker.

M&T Bank: M&T Bank will have a plinko game and carnival wheel, while offering fans an opportunity to sign up for an M&T Bank Bills Visa Check Card. M&T will distribute power banks to fans who open an account along with a variety of M&T Bank branded items to all fans including chip clips, bottle openers, tattos, sunglasses and sunscreen.

MillerCoors Fandom:Molson Canadian will be located near Pepsi Gate 3 on the Billevard distributing tattoo facemasks.

Yancey's Fancy:Yancey's Fancy will be sampling various cheese flavors.

Tim Hortons:Tim Hortons will have a "lounge area" inside their tent with couches, blankets and tables. They will also have cornhole and giveaways.

Pepsi: Pepsi will be executing a pregame sampling of their new Pepsi Zero product.

Additionally, each home game fans can enjoy the following:

-Beer garden: Open 10 a.m. - 1 p.m. in The Bills Store Parking Lot (north end of Billevard). *Must be 21 to enter

-DPM (Virtual Reality):With* *DPM's Virtual Reality Experience, you'll get a feel for what it's like to get ready in the locker room, race out of the tunnel and onto the 50-yard line just as Bills players do on game day.

-DPM Souvenir Photo: Save the memory! Get a souvenir photo taken with your friends and family. Free printing and a digital copy too!

-DJ Milk:Request your favorite song and get geared up to cheer on your Buffalo Bills!

-Signature Cutz:Grab a fresh hair cut with the Bills logo before heading into the stadium.

-Caricature Artist:Stop by the tent for your own complimentary personalized caricature drawing.

-Kettle Corn Kreations: Hungry for some kettle corn or buffalo wing nuts? Visit Kettle Corn Kreations for a variety of your favorite popcorn flavors, including Buffalo Bills popcorn!

-Keep Cool Tent:Keep cool for the summer Bills games! Grab lemonade, sunscreen, and eye blacks before you head into the stadium.

-50/50 Raffle: Enter for your chance to win the 50/50 drawing!

-WGR Broadcast:Listen LIVE to the WGR broadcast in Founders Plaza.

Fan Zone

Held in the ADPRO Sports Training Center during each Bills home game, the Fan Zone will take your game day experience to the next level. Available to fans from 9:30 a.m. until 1:00 p.m., the Fan Zone will put your football skills to the test, take you through Bills history, provide fun photo opportunities and introduce you to the latest interactive technology.

The Fan Zone will feature a brand new Media Lounge, which includes Bills Virtual Reality that takes fans on a tour of the locker room and home field. The space will also offer interactives such as, a social media wall and virtual bobble head, allowing fans to share their experience with their friends and family.

The family-friendly Fan Zone will have something for everyone to enjoy. See below for a list of activities:

-Buffalo bills mechanical helmet "ride"

-Green screen photo opportunities

-Life-size player photo opportunity

-Giant bills helmet display

-Football interactives such as the quarterback challenge and the field goal kick

-DJ Nicholas Picholas

-NFL Scouting Combine area, complete with the 40-yard dash, broad jump and high jump

-Wall of Bills fun facts and history

-Buffalo Bills trivia

-Buffalo Bills themed Mini Golf

The Bills Store

The Bills Store is open to fans from* *9 a.m. until approximately one hour after the conclusion of the game. Stop by to pick up the latest Bills merchandise!

The Bills Store Parking Lot

New Era Cap Co.: New Era will give fans the opportunity to smash the front of a green and white painted jet. Each participant is required to sign a waiver and will have one (1) opportunity to smash the plane!

New Era Gate 4 & Tim Hortons Gate 5

Labatt Blue Zone: Labatt Blue West End Plaza

Looking for live music? We've got you covered! Check out "The Billievers" on the Labatt Blue Stage from 11:30 a.m. - 12:45 p.m.

Labatt Bear Appearance

The Labatt Bear will be entertaining fans in the Labatt Blue West End Plaza. He will also be roaming the crowd in the Labatt Blue Zone and handing out Labatt Blue and Buffalo Bills koozies.

Dinosaur Bar-B-Que

Try the official Bar-B-Que of the Buffalo Bills! The smokehouse will be fired up and ready to serve their award winning Bar-B-Que!

CSD Sports: All Sideline Clubs (Jim Kelly West, Jim Kelly East, TOYOTA Van Miller, Paul Maguire)

CSD Sports will have one auction in each of the four sideline clubs for all Buffalo Bills home games. Fans who have tickets/passes to the sideline clubs will have a chance to bid on authentic custom framed autographed Buffalo Bills items. The auctions will be available for fans from 11:30 a.m. until the end of the third quarter.

My One Buffalo

Reasons why September is the bomb: 1) Bills Home Opener, 2) My One Buffalo 2.0 launch! Be on the lookout for the new and improved My One Buffalo app this week. With improvements to the app design and awesome new features, including Gate Wait Times and Uber, My One Buffalo will be your new best friend on game days and beyond! My One Buffalo is also the key to accessing digital ticketing and sweet Bills Experiences like On-Field Passes and Seat Upgrades.

Prior to Sunday, be sure to:

  1. Become a My One Buffalo member for FREE by downloading the app if you haven't already done so.  We promise your friend that does not have My One Buffalo will be super jealous!

-To download the My One Buffalo app on an Apple device, click here.

-To download the My One Buffalo app on an Android device, click here.

  1. Already a member? Excellent! Just update your app and login to your account to check out the new and updated features.
  1. View tutorial videos on how to use My One Buffalo 2.0 by clicking here.
  1. Most importantly, enable Location Services and Bluetooth on your phone so you can earn credit for attending the game, receive notifications and special offers, and start earning your way towards exclusive member benefits and rewards.
  1. Need additional help or have a question? No problem. Contact

We'll see you at New Era Field. Actually, come find us on the Billevard before the game to enter to win a LeSean McCoy jersey. Go Bills!

Bills Experience

With Bills Experience, fans gain access to exclusive experiences, from postgame field access, stadium tours, wedding/engagement photos and exclusive autographed merchandise. Season Ticket Members receive 20% off experiences purchased (restrictions apply). Available on the Bills Mobile App, presented by M&T Bank.

Metal Detection Screening

Bills Fans, a walk-through metal detection screening process is now in place at New Era Field. Please be sure to arrive at the gates on time, 60-90 minutes prior to kick off for fan safety, and to expedite the gate entry process. For additional information on what you are and are not required to remove before proceeding through the metal detectors, see below.

For additional information on gate entry procedures, visit here.

For information on the Bag Policy at New Era Field, click here.

New Era Field is proud to be a tobacco product-free facility. No tobacco products are permitted at the gate entry areas or inside New Era Field. For a list of permitted and prohibited items, please click here.

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