The Concepting Behind The New Bills Stadium | Built For Buffalo Episode 1: The Vision
The first episode of the Buffalo Bills New Stadium series "Built For Buffalo" focuses on the vision for the stadium, giving an overview of the concept and design process, culminating in the groundbreaking event. Touchpoints include an explanation of why the Bills need a new stadium, how the project team is assembled, the desire to build a "football-first" environment, and why Buffalo shouldn't be considered a small market team, but a global brand and destination NFL city.
The Built For Buffalo series documents the planning and construction of the new Highmark Stadium, with a focus on how this project is uniquely and thoughtfully crafted for the rabid football fanbase in Western New York.
Episode one features insights from Bills owner Terry Pegula, Executive VP Ron Raccuia, SVP Frank Cravotta, VP of Stadium Development John Polka, and Populous Senior Principal Scott Radecic.