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Rivalries Uniform

Rivalries Uniform

cold-front-update_01

The 'Cold Front' uniform is more than a look — it's the city's DNA stitched into fabric. When you think Buffalo Bills Football, you think ice in the air, grit in the soul, and a city that thrives in the cold. It's not just iconic. It's Buffalo.

A Cold Front Is Coming! | Buffalo Bills Rivalries Uniform Reveal

The Bills will wear their Rivalries uniform Week 5 vs. the Patriots on Oct. 5.

Every trace of red has been stripped away to unleash the heart of a Buffalo winter. Red means warmth — and there's no warmth here. This uniform is forged from snow, ice, and the unforgiving cold. It doesn't just represent winter… it is winter.

The Details

Rivlary_Landing Page Assets_Detail Buffalo Chest

'Buffalo' on the chest plate — This is the story of Buffalo. Where the other uniforms have BILLS, we wanted to show some love to the city itself.

BBMKT-1217_Rivlary Uniform - Landing Page Assets_Detail Helmet Front

The helmet features a white shell with a metal flake finish and a frosty, metallic-filled charging buffalo logo.

BBMKT-1217_Rivlary Uniform - Landing Page Assets_Detail Helmet Front-Top

The center stripe on the helmet is designed to look like ice, with ice cracks and a metallic sheen.

Rivlary_Landing Page Assets_Detail Numbers_Name Plate

The number set is a frosty, metallic fill surrounded by our bold royal blue border as well as an additional outer white border.

BBMKT-1217_Rivlary Uniform - Landing Page Assets_Detail Pants Stripe

The shoulder and pant leg patterns feature a cracked-ice texture with speckled white pattern resembling fresh snowfall on a bison's fur.

BBMKT-1217_Rivlary Uniform - Landing Page Assets_Detail Sleeve

The shoulder sleeves feature a low-poly chrome charging buffalo. This is the first Bills uniform that incorporates the charging Buffalo on the sleeves and the texture will have unique glares under different lighting.

Rivlary_Landing Page Assets_Detail Inner Collar

'Bills Mafia' on the inside tag of the jerseys. The team on the field alongside Bills Mafia are a united front that embrace the harsh elements.