Pegula Sports & Entertainment today welcomes Seneca Resorts & Casinos as the Official Casino of the Buffalo Bills. Seneca Resorts & Casinos and the Bills will kick off the partnership with the Ultimate Billieve RV Giveaway, in which one lucky winner will receive a 2019 Thor Motor Coach Four Winds 25v and a pair of 2020 Buffalo Bills season tickets, complete with parking in the New Era Field RV lot. The exclusive partnership extends to the newly-branded Seneca Studios at One Bills Drive, the home of One Bills Live and The Instigators, simulcast weekdays on WGR 550 and MSG.
“Seneca Gaming’s commitment to elevating the guest experience is directly in line with our goal of focusing on the fan,” said Dan Misko, Pegula Sports & Entertainment’s Sr. Vice President of Business Development. “We’re proud to expand our partnership with Seneca Resorts & Casinos and work together to create memorable experiences for Bills fans, who we place first in all that we do.”
“We are thrilled to announce our partnership with the Buffalo Bills and expand our relationship with Pegula Sports & Entertainment,” said Melissa Free, Sr. VP of Marketing/CMO, Seneca Gaming Corporation. “Seneca Resorts & Casinos always strives to elevate our guest experience and this partnership brings even more opportunities for play both on and off the field. This is a collaboration of great teams coming together!”
All community members are invited to enter the Ultimate Billieve RV Giveaway by visiting any one of the three Seneca Resorts & Casinos locations. The RV will be on display along the Billevard prior to Bills home games this season. Seneca Resorts & Casinos will also continue to provide pregame fan activities in Labatt Scoreboard Square at the West Endzone. Any fan who visits a Seneca location within 48 hours of a Bills home game and presents his or her ticket will receive ten bonus entries in the sweepstakes along with free slot play. The Ultimate Billieve RV Giveaway kicks off at all Seneca locations on September 5. The grand prize will be drawn on January 4, 2020 at 9:00 p.m.