Bills COO Pete Guelli: "The support from Bills Mafia throughout Canada over the years has been incredibly important to our franchise and the Pegula family."

The first-of-its-kind partnership includes merchandise and activation opportunities across the Toronto Argonauts, Toronto Raptors, Toronto FC and other MLSE properties 

At the Bills vs. Giants Preseason Kids Day Game on August 9th, the Buffalo Bills celebrated the start of the fall football season by inviting over 1,500 youth and high school tackle and flag football teams to Highmark Stadium. To represent these organizations, the Buffalo Bills invited high school girls flag football players and coaches from Section V (CG Finney, Penfield and Webster Schroeder) and Section VI (Orchard Park, Pioneer and Clarence) to hold the pregame introduction banners and participate in a flag football scrimmage at halftime. Also, during pregame, the High School Girls Flag Football Coaches of the Week from both sections were recognized for their contributions to growing the game of flag football in the community. Bills alumni, Jerry Butler, presented a ceremonial football to the inaugural High School Girls Flag Football Coaches of the Year, Mark Layer from Clarence (Section VI) and Ian Insley from Webster Schroeder (Section V).

The Buffalo Bills hosted varsity high school football players and coaches from Section VI for a Media Day at Highmark Stadium. Teams went though a variety of photo activations, media Q&A, and visited the team locker room with lockers representing each high school team.

The Buffalo Bills hosted the fourth annual Tackle Nike 11-On event on June 14 at West Seneca East High School with 11 varsity football programs from Buffalo and Rochester regions in partnership with Nike and the New York State High School Football Coaches Association. The event included 7-on-7 games and a lineman challenge to determine the overall winner. This year's winning team is the Bennett Tigers!

Scroll to see photos as Buffalo Bills players congratulate players from three New York State championship teams following their minicamp session. The championship teams are: Webster Schroeder Flag Football - 2025 Class B Champions, Pioneer Flag Football - 2025 Class C Champions and Clymer/Sherman/Panama Football - 2024 Class D Champions.

The grants support the development of grassroots programs so they may continue to bring local communities together and inspire the next generation of athletes.

The Buffalo Bandits, Buffalo Bills and Buffalo Sabres proudly partnered with the Seneca Gaming Corporation to host Seneca Sports Day at the Allegany Community Center for Seneca Nation youth. At the event, the participants had the opportunity to sharpen their hockey skills with Sabres Alumni, Darryl Shannon and Pat Kaleta, learn the fundamentals of flag football with Bills Linebacker and Buffalo native Joe Andreessen, and develop their lacrosse game with Bandits players, Zack Belter, Clay Scanlan, and Chase Fraser. Rax, Billy Buffalo and Sabretooth appeared throughout the event, which also included airbrush tattoos for the kids, photo opportunities, autographs, giveaways, and lunch.

Former Bills LB Lorenzo Alexander joined One Bills Live and discussed his recent involvement in football clinics in Orchard Park and Welland, Ontario. The ACES Foundation president talked about teaching youth football players and helping train some of the prospects for the upcoming NFL Draft.

The award honors high school football coaches that "demonstrate the integrity, achievement and leadership exemplified by the winningest coach in NFL history, Don Shula," according to the NFL Foundation.