In 2025, The Buffalo Bills' video production team was nominated for eight New York Emmys®. Winners will be announced at the 4th Annual New York Sports Emmy® Awards on Sept. 15.
Exclusive Inside Look at The Buffalo Bills' 2025 Draft - Buffalo Bills: Embedded
This all-access episode takes viewers inside the war room of the Buffalo Bills during the 2025 NFL Draft, delivering an unprecedented, behind-the-scenes look at one of the most pivotal weekends in the franchise's calendar.
Led by General Manager Brandon Beane, the episode captures the strategy, pressure, and real-time decision-making as the front office navigates the draft board and ultimately landing cornerback Maxwell Hairston in the first round. Through exclusive audio of phone calls and internal conversations, viewers experience the tension and complexity behind multiple trades that shape the team's future.
The episode also provides rare access to the personal side of the draft process, featuring combine interviews and first facility visits at One Bills Drive from prospects including T.J. Sanders and Landon Jackson.
Blending insider access with cinematic storytelling, this single-episode program immerses viewers in the high-stakes world of roster building — revealing the personalities, preparation and pivotal decisions that define an NFL franchise's future.
Beyond Blue and Red
Beyond Blue and Red is an all-access player profile series from the Buffalo Bills that goes far beyond the helmet, offering an intimate look at the lives, journeys, and defining moments of its players.
In one featured episode, Josh Allen returns to the University of Wyoming for the first time since being drafted- reconnecting with his roots, addressing the football team, and reflecting on his journey during an emotional, mic'd-up jersey retirement ceremony.
Another installment follows Christian Benford, tracing his rise from sixth-round draft pick to starting cornerback. Driven by the loss of his mother, Benford channels grief into purpose, revealing a story of resilience, discipline, and unwavering commitment to family.
The series also highlights Ray Davis and his improbable path to the NFL: from a challenging upbringing in San Francisco to the mentors who helped guide him toward success, shaping him into a fan favorite in Buffalo.
Blending cinematic storytelling, exclusive access, and deeply personal narratives, Beyond Blue and Red delivers a powerful, humanizing portrait of the athletes behind the game-showcasing perseverance, identity, and the enduring bond between team and community.
2025 New Highmark Stadium Progress Revealed: Exclusive Inside Access - Built for Buffalo
This one-time special delivers unprecedented, behind-the-scenes access to the construction of the new home of the Buffalo Bills, capturing the defining milestones that bring a next-generation NFL stadium to life.
From a first look inside the team's new locker room to the installation of the field and playing surface, the program documents the transformation of the venue in real time. Viewers gain exclusive insight into the integration of cutting-edge technology, including the development of advanced scoreboard and videoboard systems, stadium-wide network infrastructure, and an immersive audio experience through a newly designed speaker system.
Beyond construction, the special highlights the meticulous architectural and design elements that shape the fan experience showcasing the vision, detail, and innovation behind every corner of the stadium.
Anchoring the story is Josh Allen who reacts to the latest developments and offers a personal perspective on what the new stadium means to the team and the city.
Blending access, scale, and storytelling, this special captures not just the building of a stadium, but the creation of a future home for a franchise and its fans.
Farewell Highmark Stadium: The Moments & Memories That Defined The Buffalo Bills' Home
As the Buffalo Bills prepare to close a historic chapter, this documentary reflects on the legacy of Highmark Stadium — a venue that has defined generations of football in Buffalo.
Through rare archival footage and behind-the-scenes insights, the film explores the stadium's original construction and evolution, revealing how it became one of the NFL's most iconic and intimidating environments. The story is brought to life by the voices of those who shaped its history, including Hall of Fame quarterback Jim Kelly and legendary broadcaster Chris Berman, who revisit the unforgettable moments of the Bills' dominant 1990s era.
The documentary bridges past and present, connecting those historic teams to the modern resurgence led by Josh Allen. Through personal reflections and emotional storytelling, it captures what made Highmark Stadium more than just a field- it was a symbol of resilience, identity, and unwavering fan loyalty.
Blending history, access, and heartfelt perspective, this film serves as a tribute to a stadium, a team, and a community- honoring the memories while saying goodbye to a place that will forever be home.
Matty Matheson: Everybody Eats! — Buffalo Bills AFC Championship Matchup Hype Video
In this high-energy open, Matty Matheson brings his signature, unfiltered intensity to rally Buffalo Bills fans ahead of a marquee AFC Championship showdown against the Kansas City Chiefs. Blending food culture with football identity, the piece taps into the Bills' "EVERYBODY EATS" mantra coined by Quarterback Josh Allen throughout the season.
Through rapid-fire edits, visceral sound design, and Matheson's commanding delivery, the open builds from raw emotion to full-scale hype, connecting the spirit of Buffalo to the stakes of the postseason. The result is a bold, culturally resonant tease that energizes the fanbase and sets the tone for one of the NFL's biggest matchups.
Josh Allen Reacts to Heartfelt MVP Video From Kids at Oishei Children's Hospital
Following his 2024 NFL MVP season, Josh Allen is surprised with a series of heartfelt messages from patients and families at Oishei Children's Hospital — individuals he has impacted through ongoing visits and community outreach.
As Allen watches, the moment shifts from celebration to reflection, revealing the profound connection between athlete and community. In an unscripted, emotional response, he shares his gratitude and reinforces the importance of using his platform beyond football.
Through intimate storytelling and genuine emotion, this piece captures the human side of a superstar — highlighting compassion, connection, and the lasting impact of giving back.
Celebrating Highmark Stadium's Farewell Season with Thurman Thomas
As the Buffalo Bills embark on their farewell season at Highmark Stadium, this nostalgic feature invites viewers to experience the venue through the eyes of a legend.
Hall of Fame running back Thurman Thomas reflects on the moments, memories, and meaning that transformed the stadium into the heart of Bills Mafia. From unforgettable plays to the unmatched energy of the crowd, Thomas shares personal stories that capture the spirit and identity of a place that defined an era of Buffalo football.
Blending archival highlights with present-day reflection, the piece celebrates the emotional connection between team, stadium, and community — offering a heartfelt tribute to a home that has meant so much to so many
2025 Buffalo Bills Schedule Release Video Featuring Allen Iverson, Josh Allen, & Brandon Beane
In this comedic, high-concept schedule release, the Buffalo Bills blur the lines between football, pop culture, and technology with a clever play on "AI."
When General Manager Brandon Beane seeks help from "AI" to unveil the team's schedule, a classic mix-up brings in NBA icon Allen Iverson instead of artificial intelligence- setting the stage for an unexpected and humorous collision of worlds. Alongside franchise quarterback Josh Allen the trio navigates the confusion, delivering a series of sharp, entertaining moments that reveal the schedule in a uniquely engaging way.
Blending humor, star power, and originality, the promo transforms a routine announcement into a memorable, shareable piece of content — capturing attention while showcasing the personality and creativity of the Bills brand.
