Winter is coming early in 2025. The Buffalo Bills will be wearing their Nike Rivalries uniforms when they host the New England Patriots in Week 5 (Oct. 5) on Sunday Night Football.
The Bills announced the Patriots as their Rivalries opponent Friday morning with a winter-themed teaser video featuring 2024 MVP QB Josh Allen, Nike teased the uniforms with snow and frost covering a Keon Coleman jersey.
The yet-to-be-released uniforms will include newly designed helmets, jerseys and pants with features that showcase the unique culture and history of the Buffalo community. The Bills will reveal the full uniform set on Aug. 28.
More about Nike x NFL Rivalries Program via **Nike.com**
Nike and the National Football League are announcing Rivalries, a new and exciting uniform and fan gear program that will give athletes and fans an opportunity to connect like never before. The program will elevate NFL rivalry games over the next four seasons, with specially designed Nike uniforms and fan gear.
The Buffalo Bills are one of eight teams selected to be part of Rivalries for the 2025 NFL season. The first wave of participating teams hail from the AFC East (Bills, Dolphins, Jets, Patriots) and NFC West (Cardinals, Rams, Seahawks, 49ers).
Each participating team will wear a unique Rivalries uniform with designs rooted extensively in local community insights during a single home game against a division rival. The designs have been brought to life by pulling inspiration from the history of each market and the aspects of the community that only that team's city embodies.
These Rivalries uniforms will be included in Buffalo's team's uniform lineup for three years, in addition to existing alternate uniforms. Teams from the AFC South and NFC North will debut their Rivalries uniforms in 2026, followed by NFC East and AFC West teams in 2027, and teams from the AFC North and NFC South in 2028.
Nothing brings football communities together like a good rivalry. They make athletes better, teams stronger and cities more united. Rivalries jerseys and apparel will be available ahead of the first rivalry game at Nike.com, NFLshop.com, Fanatics.com, individual team stores and other retailers. Rivalries jerseys and apparel will also be available across Canada, Mexico, Europe and Australia NFL Shop sites and select international retailers.
Scroll through these exclusive images of the Buffalo Bills red helmet for 2025. The Bills will wear their red helmets in Week 18 against the Jets.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills Red Helmet Release, July 16, 2025.
Buffalo Bills vintage red helmet lawn sign, July 16, 2025 at at the Buffalo Bills Training Center.
Buffalo Bills vintage red helmet lawn sign, July 16, 2025 at at the Buffalo Bills Training Center.
Buffalo Bills vintage red helmet lawn sign, July 16, 2025 at at the Buffalo Bills Training Center.
Buffalo Bills vintage red helmet lawn sign, July 16, 2025 at at the Buffalo Bills Training Center.
